Retailing
by Tony Kent
Softcover
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Description
Retailingprovides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students, the text seeks to offer an accessible and up to date look at retailing.
The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the more recent issues of internet shopping and globalisation.
The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the more recent issues of internet shopping and globalisation.
Book Information
Main Genre
Specialized Books
Sub Genre
Economics
Format
Softcover
Pages
544
Price
56.99 €
Description
Retailingprovides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students, the text seeks to offer an accessible and up to date look at retailing.
The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the more recent issues of internet shopping and globalisation.
The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the more recent issues of internet shopping and globalisation.
Book Information
Main Genre
Specialized Books
Sub Genre
Economics
Format
Softcover
Pages
544
Price
56.99 €