Guerrilla Marketing Goes Green

These Two Masters of Marketing Want to Pass Their Most PowerfulSuccess Strategies on to You! Learn to: * Slash marketing costs and boost profits by making your businessas green and ethical as possible * Easily turn your customers, suppliers, and even competitors intoyour unofficial sales force * Understand how to turn business acquaintances into powerfuljoint-venture partners * Cut your advertising budget and build revenues using socialmedia, traditional media, and the power of your ownbrain--even get paid to do your marketing * Harness the Magic Triangle and the Abundance Principle toskyrocket to success Find all this and much more within the covers of GuerrillaMarketing Goes Green--your road map to thrive and prosperas a green, ethical business in tough times and good times. "A playbook for companies that want to succeed in a world whereintegrity and transparency trump slick slogans. This is a gem thatshould be required reading--not just for so-called greenmarketers, but for any marketer who wants to succeed in today'seconomy, and tomorrow's." -- Joel Makower, Executive Editor, GreenBiz.com, andauthor, Strategies for the Green Economy "Very wise words from very wise men. Shel and Jay are seasonedmarketing pros who not only talk the talk, but walk the walk.Follow the advice of Guerrilla Marketing Goes Green. Yourcurrent customers, your new customers, and your bank account willbe richer for it." --Bob Burg, author, Endless Referrals, and coauthor, TheGo-Giver