Challenges
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Beschreibung
Contents:
Getting started
Aspect 1 : The basics of advertising – A workshop approach
Aspect 2 : Marketing – Launching a product on the market
Aspect 3 : Action! – Advertising and sales in the movies
Aspect 4 : "It's all illusion ..." – Marketing and sales in literature
Aspect 5 : No limits at all? – How advertising influences people
Review
Klausuren 1 und 2
Buchinformationen
Beschreibung
Contents:
Getting started
Aspect 1 : The basics of advertising – A workshop approach
Aspect 2 : Marketing – Launching a product on the market
Aspect 3 : Action! – Advertising and sales in the movies
Aspect 4 : "It's all illusion ..." – Marketing and sales in literature
Aspect 5 : No limits at all? – How advertising influences people
Review
Klausuren 1 und 2