A Revenue-Based Methodology for the Classification and Comparison of Broadcasting Systems

A Revenue-Based Methodology for the Classification and Comparison of Broadcasting Systems

Taschenbuch

Durch das Verwenden dieser Links unterstützt du READO. Wir erhalten eine Vermittlungsprovision, ohne dass dir zusätzliche Kosten entstehen.

Beschreibung

This book offers a methodology for the classification and comparison of broadcasting systems, both for positive and normative analyses. It is based on the assumption that the revenue structures of broadcasters determine the incentives for the broadcasters' staffs, and that these incentives in turn determine the broadcasters' program outputs (content, journalistic and artistic style, target audiences etc.) and its private and public effects.

Buchinformationen

Haupt-Genre
Fachbücher
Sub-Genre
Gesellschaft & Sozialwissenschaften
Format
Taschenbuch
Seitenzahl
96
Preis
15.40 €