The Little Book of Safe Money

One of today's most influential financial commentators offershis advice on keeping your money safe in an uncertain world The Little Book of Safe Money acts as a guide for thosetrying to make their way through today's down markets. The topicscovered include everything from investing behavior-why our mindscome with their own set of biases that often prove harmful-to theuse of financial advisors. But this timely book goes one stepfurther than the rest by questioning an investor's true appetitefor risk. The Little Book of Safe Money also contradicts many ofthe myths that whirl around Wall Street with chapters like "WhyUltra-ETFs Are Mega-Dangerous" and "Hedge-Fund Hooey." Writing inthe classic Little Book style, author Jason Zweig peels away layerafter layer of buzz words, emotion, and myths to reveal what'sreally going on in today's financial markets. * Outlines strategies for satisfying our ever-changing investmentappetites while focusing on a long-term financial plan * Author Jason Zweig is a trusted voice in the financialcommunity and his straightforward style resonates withinvestors * Offers practical guidance, tools, and tips for surviving andthriving in a down market If you're serious about succeeding in today's turbulent markets,then The Little Book of Safe Money is what you should bereading.