W. Chan Kim

15 Bücher

Blue Ocean Shift: Jenseits des Wettbewerbs - Bewährte Schritte, die Mut erzeugen und neues Wachstum
Creatività Oceano blu. Innovare e crescere senza smantellare industrie, aziende e posti di lavoro
Oceano blu: cambiare oltre la competizione. Cinque passi vincenti per stimolare la fiducia e creare nuova crescita
Beyond Disruption
Strategia oceano blu. Vincere senza competere
Blue Ocean Shift
Mavi Okyanusa Dogru - Rekabetin Ötesinde
Las claves de la estrategia del océano azul
The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader
Der Blaue Ozean als Strategie
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter)
La estrategia del océano azul : cómo crear en el mercado espacios no disputados en los que la competencia sea irrelevante (Management)
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Blue Ocean Strategy
W. Chan Kim - Books