Geoffrey A. Moore

9 Bücher

Oltre il burrone. Come lanciare e vendere prodotti fortemente innovativi ad un pubblico mainstream
Ucurumdan Gecmek
Crossing the Chasm
Old-Economy.com
Escape Velocity
Darwins Erben
Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Living on the Fault Line
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge