Start with Why: How Great Leaders Inspire Everyone to Take Action

von Simon Sinek

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Beschreibung

The inspirational bestseller that ignited a movement and asked us to find our WHY

Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.

START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it.

START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

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256

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8.49 €

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patrick.boecker•

14. Dez. 2024

What a bloated book and a waste of time

Watch the ted talk of 18 minutes and spare yourself the most repetitive book in the universe. The key points arent bad, golden circle, start with why, dont target the majority but the early adopters with marketing. The issue is that the book muches so long on the topic and goes on tangents regarding examples that at some point you forget what the point of all this was. This is probably also the book with the most errors in it and i am not even prone to catching them. But whole words were left in after rearranging sentences. His one idea was great, but the book execution is absolutely terrible.

knecht•

1. Jan. 2025

Ziemlich dickes Apple Werbeheftchen. Wo Simon Sinek sein why dafür sieht, nach einem guten Youtube Video und einer Kernbotschaft, für die auch ein Blogeintrag gereicht hätte, ein Buch zu schreiben, ist mir schleierhaft. Redundante, sogar doppelt gedruckte Kapitel (Bsp. Das Why der Gebrüder Wright) und ansonsten nur eine Aussage: "ich liebe Apple, ich möchte Apple heiraten, wenn ich groß bin, Apple revolutioniert die Welt, Dell und Microsoft schlafen in Apple Bettwäsche. Wer nicht bei Apple einkauft und bei Apple arbeitet, ist als Mensch bestenfalls mittelmäßig. Apple, Apple, Apple, Harley Davidson, Apple, Southwest Airlines, Apple, Apple. Der Rest des Buches ist angereichert mit Sprüchen von Instagram Motivationsbildchen. Zeitverschwendung. *geschrieben von meinem IPhone. Nein, ich bin kein Android Fanboy, das Buch ist wirklich überflüssig.

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