Continuous Discovery Habits

Continuous Discovery Habits

Taschenbuch
4.34

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Beschreibung

"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success." - Marty Cagan How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love-that also deliver business results-this book is for you.

Buchinformationen

Haupt-Genre
Fachbücher
Sub-Genre
Wirtschaft
Format
Taschenbuch
Seitenzahl
244
Preis
21.90 €

Beiträge

2
Alle
5

This is one of the best product books I’ve read! Next to Inspired & Empowered it should be a must read for every product manager. It brings you into action with hands on tips and provides a framework from strategy to execution of product discovery. Thank you, Teresa!

4

Must read für Product Manager, UX Designer und Entwickler

Teresa erzählt mit viel Erfahrung was man machen kann um näher am Kunden zu entwickeln, sich wöchentlich Kundenfeedback einholt und mehr Business Impact erzeugt. Es sollte von allen involvierten Disziplinen im Produktteam gelesen werden. Dabei ist egal, wie kundenzentriert das Unternehmen bereits arbeitet, man kann alle Methoden an das eigene Bedürfnis anpassen und loslegen.

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